Cambodia in Living Color with @tom.shu
Expedia's goal was to generate excitement and renewed familiarity with its brand color, yellow. Passion Passport designed a campaign that not only highlighted the color yellow from an aesthetic perspective but sparked a deeper connection to the emotions that yellow evokes such as joy, energy, excitement, and inspiration. The first place winner, Tom Shu (@tom.shu), planned a trip to Cambodia which we documented through both photo and video.
